About

Making Creative Work is me, Sam Stocking, I am a Creative Leader with extensive experience as a Project Manager, Executive / Creative Producer, Department Head working freelance for Advertising, PR, and Creative agencies.

I am skilled in developing and delivering briefs and project plans involving interdisciplinary teams, 
delivering projects and integrated campaigns across design, film and post production, motion graphics, digital development, social assets, print and photography. I have a deep understanding of the creative and production process and thrive on solving creative problems and managing projects and teams across all of these mediums. I foster strong collaborative relationships with employees, clients and stakeholders.

I intuitively know what is required to process and execute a project on budget, on time and on brief. From initial scoping to successful delivery, with a focus on the craft of the creative process.

I have been successful in establishing and growing profitable, award-winning creative departments and agencies and inspire, motivate and lead creative departments and teams to deliver work of the highest level.

In particular, over the past 15 years, alongside a wide range of creative output, I’ve been involved in producing a broad spectrum of film content for agencies and brands. From conception to post-production, I’ve leveraged my deep understanding of the production process to create high-quality films. My experience spans brand films, documentaries, motion graphics, comedy shorts, and extensive short-form social content. With hands-on involvement in pre-production on-set production and post-production.

Making Creative Work (MCW) Network & Capabilities
In addition to my freelance creative production roles I can leverage the MCW Network, a collective of creatives and production experts, built over years of collaboration. This network provides flexibility, allowing me to assemble bespoke teams based on project needs, whether it’s a designer for an hour or a full campaign team.

Scope & Production
I support projects from concept to delivery, ensuring ideas are practical and executable. Whether it’s a single asset or an integrated campaign, I work with internal teams or draw on the MCW network to deliver award-winning, cost-effective solutions.